Roero has been a prime agricultural area for many centuries – even before truly quality viticulture!
Within the region you will find prized hazelnuts (used in the famous Ferrero Rocher® factory – think bon bons and Nutella®!), peaches, strawberries, and much more grown. Today, one will still find a number of crops alongside the prestigious vineyards as agriculture is still very important.
Check out these old photos of farmers of the region.